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Buying without using - biases of German BahnCard buyers

Hendrik Schmale (), Thomas Ehrmann () and Alexander Dilger ()
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Hendrik Schmale: Institute of Strategic Management - WWU - Westfälische Wilhelms-Universität Münster = University of Münster
Thomas Ehrmann: Institute of Strategic Management - WWU - Westfälische Wilhelms-Universität Münster = University of Münster

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Abstract: We use a large data set of German railway travellers to analyse the purchasing decision for fare-reducing BahnCards. We expect that this tariff choice is neither completely rational nor irrational, but bounded-rational in a meaningful way. Actually we predict a flat-rate bias, i.e. an under-use of their BahnCards by many customers. However, we estimate that this bias is not too large. The empirical results approve our hypotheses for the most part, especially for the more expensive BahnCard50, whereas the under-use of the cheaper BahnCard25 is so extensive that it is not worthwhile on average.

Keywords: Social; Sciences; &; Humanities (search for similar items in EconPapers)
Date: 2011-10-24
Note: View the original document on HAL open archive server: https://hal.science/hal-00744822
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Published in Applied Economics, 2011, 45 (07), pp.933-941. ⟨10.1080/00036846.2011.613781⟩

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Journal Article: Buying without using -- biases of German BahnCard buyers (2013) Downloads
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Persistent link: https://EconPapers.repec.org/RePEc:hal:journl:hal-00744822

DOI: 10.1080/00036846.2011.613781

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