Either pro- nor anti-capitalism: A grounded analysis of social entrepreneurs’ commitment towards alternative ways of doing business

Corinne Vercher-Chaptal (), Nicolas Balas () and Florence Palpacuer ()
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Florence Palpacuer: MRM - Montpellier Research in Management - UPVM - Université Paul-Valéry - Montpellier 3 - UPVD - Université de Perpignan Via Domitia - Groupe Sup de Co Montpellier (GSCM) - Montpellier Business School - UM - Université de Montpellier

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Abstract: If the generic character of social entrepreneurship lies in the ability of social entrepreneurs to maintain a sense of social purpose despite moral intricacies, nothing has been said about the concrete mechanisms and repertoire of methods available to them in order to do so. By drawing upon the analytical framework of the sociology of engagements and a comparative analysis of social entrepreneurship projects, we aim at suggesting that what makes a business alternative a social one lies in the (in)ability of project holders to continually reconfigure and redefine the meaning and the nature of their engagement towards the social sense of mission of their initiative over the course of the project. Two generic situations are highlighted, showing how differenciated forms of engagements could produce emancipatory dynamics through the concretization of the project, or could hamper the capacity of the entrepreneurial team to adapt the project in order to enroll vs. instumentalize and commoditize stakeholders.

Keywords: social innovation and entrepreneurship; situated judgments; critical perspectives in management (search for similar items in EconPapers)
Date: 2015-06-03
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Published in EGOS Colloquium – Sub-theme 20 Organizing Alternatives to Capitalism: Theories, Models and Mechanisms, Jun 2015, Athènes, Greece

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Working Paper: Neither pro- nor anti-capitalism: A grounded analysis of social entrepreneurs’ commitment towards alternative ways of doing business (2015)
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Persistent link: https://EconPapers.repec.org/RePEc:hal:journl:hal-01388360

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