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The concept of Terroir as the basis of corporate strategy in agribusiness: the european social economic and institutional model

Jean-Louis Rastoin

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Abstract: The concept of Terroir as the basis of corporate strategy in agribusiness: the european social economic and institutional model

Keywords: système alimentaire; protected geographical indication; enterprise strategy; igp; indication géographique protegée; stratégie de l'entreprise; produit de terroir (search for similar items in EconPapers)
Date: 2012
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Citations: View citations in EconPapers (1)

Published in Geographical indications and international agricultural trade: the challenge for Asia, Palgrave MacMillan, 263 p., 2012, 978-0-230-35575-0

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