Consumer’s concern for food waste: conceptualization and proposition for a measuring scale

Guillaume Le Borgne (), Lucie Sirieix and Sandrine Costa ()
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Guillaume Le Borgne: UMR MOISA - Marchés, Organisations, Institutions et Stratégies d'Acteurs - Cirad - Centre de Coopération Internationale en Recherche Agronomique pour le Développement - INRA - Institut National de la Recherche Agronomique - Montpellier SupAgro - Centre international d'études supérieures en sciences agronomiques - CIHEAM-IAMM - Centre International de Hautes Etudes Agronomiques Méditerranéennes - Institut Agronomique Méditerranéen de Montpellier - CIHEAM - Centre International de Hautes Études Agronomiques Méditerranéennes - Montpellier SupAgro - Institut national d’études supérieures agronomiques de Montpellier, Montpellier SupAgro - Institut national d’études supérieures agronomiques de Montpellier
Sandrine Costa: UMR MOISA - Marchés, Organisations, Institutions et Stratégies d'Acteurs - Cirad - Centre de Coopération Internationale en Recherche Agronomique pour le Développement - INRA - Institut National de la Recherche Agronomique - Montpellier SupAgro - Centre international d'études supérieures en sciences agronomiques - CIHEAM-IAMM - Centre International de Hautes Etudes Agronomiques Méditerranéennes - Institut Agronomique Méditerranéen de Montpellier - CIHEAM - Centre International de Hautes Études Agronomiques Méditerranéennes - Montpellier SupAgro - Institut national d’études supérieures agronomiques de Montpellier

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Abstract: This article proposes a conceptualization of concern for food waste and a measuring scale validated by empirical studies. After a literature review of the concept of environmental concern, we precise the construct of concern for waste and build a reliable and valid scale to measure this construct. On the basis of two quantitative studies (224 and 1018 respondents), two dimensions are distinguished and confirmed: a concern for food waste at a rather global level, and a sensibility to food waste at an individual level. Studying the predictive power of the sub-scales shows these two levels have distinct effects on food wasting behavior.

Keywords: food waste; concern; scale; human feeding; gaspillage alimentaire; comportement des consommateurs; perception environnementale; alimentation humaine; consommation durable (search for similar items in EconPapers)
Date: 2016-05-24
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Citations: View citations in EconPapers (2)

Published in 45. EMAC Annual Conference, European Marketing Academy (EMAC). BEL., May 2016, Oslo, Norway. 7 p

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Persistent link: https://EconPapers.repec.org/RePEc:hal:journl:hal-01506481

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