Marketing research with IBM® SPSS statistics: a practical guide

Karine Charry, Kristof Coussement (), Nathalie Demoulin and Nico Heuvinck
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Kristof Coussement: LEM - Lille économie management - UMR 9221 - UA - Université d'Artois - UCL - Université catholique de Lille - Université de Lille - CNRS - Centre National de la Recherche Scientifique

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Date: 2016-07
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Published in Routledge, pp.250, 2016

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