Eco-Labeled Food Products: What are Consumers Paying for ?

Douadia Bougherara, Pierre Combris and . University of Illinois
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Pierre Combris: Laboratoire de recherche sur la Consommation - INRA - Institut National de la Recherche Agronomique
. University of Illinois: UIUC - University of Illinois at Urbana-Champaign [Urbana] - University of Illinois System

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Abstract: We study the impact of new information about the purely public benefits of purchasing environmentally-friendly food products willingness to pay, is an experimental setting. We ellicit reservation values for two products (a conventional and an environmental-friendly orange juice) using the Becker-DeGroot-Marshak procedure. We seek to disentangle private from public motivations by using two methods.

Keywords: WILLINGNESS TO PAY; ECO-LABEL; EXPERIMENTAL ECONOMICS; BECKER-DEGROOT-MARSCHACK (search for similar items in EconPapers)
Date: 2007-10-15
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Published in Seminar of the pERE, Oct 2007, Urbana-Champaign, United States. 28 p

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Related works:
Journal Article: Eco-labelled food products: what are consumers paying for? (2009)
Working Paper: Eco-labelled food products: what are consumers paying for? (2009)
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Persistent link: https://EconPapers.repec.org/RePEc:hal:journl:hal-01939934

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