Consumer’s sensibility to food waste: proposition for a measuring scale

La sensibilité du consommateur au gaspillage alimentaire: proposition d’une échelle de mesure

Guillaume Le Borgne (), Lucie Sirieix and Sandrine Costa ()
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Guillaume Le Borgne: Marchés, Organisations, Institutions et Stratégies d'Acteurs - Cirad - Centre de Coopération Internationale en Recherche Agronomique pour le Développement - INRA - Institut National de la Recherche Agronomique - CIHEAM-IAMM - Centre International de Hautes Etudes Agronomiques Méditerranéennes - Institut Agronomique Méditerranéen de Montpellier - CIHEAM - Centre International de Hautes Études Agronomiques Méditerranéennes - Montpellier SupAgro - Institut national d’études supérieures agronomiques de Montpellier, Montpellier SupAgro - Institut national d’études supérieures agronomiques de Montpellier
Sandrine Costa: Marchés, Organisations, Institutions et Stratégies d'Acteurs - Cirad - Centre de Coopération Internationale en Recherche Agronomique pour le Développement - INRA - Institut National de la Recherche Agronomique - CIHEAM-IAMM - Centre International de Hautes Etudes Agronomiques Méditerranéennes - Institut Agronomique Méditerranéen de Montpellier - CIHEAM - Centre International de Hautes Études Agronomiques Méditerranéennes - Montpellier SupAgro - Institut national d’études supérieures agronomiques de Montpellier

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Abstract: This article proposes a scale for measuring consumer's sensibility to food waste. After a literature review of the concept of environmental concern, we precise the construct of sensibility to food waste and build a reliable and valid scale to measure this construct. On the basis of a quantitative study (1018 respondents), two dimensions are distinguished: a concern for food waste at a rather global level, and a sensibility to food waste at an individual level. The study of the predictive power of the sub-scales shows these two levels have distinct effects on food wasting behavior.

Keywords: food waste; sensibility; validity; gaspillage alimentaire; concern scale (search for similar items in EconPapers)
Date: 2015-05-20
Note: View the original document on HAL open archive server: https://hal.inrae.fr/hal-02801943v1
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Published in 31. Congrès international de l'Association Française de Marketing, AFM, May 2015, Marrakech, Maroc. 21 p

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Persistent link: https://EconPapers.repec.org/RePEc:hal:journl:hal-02801943

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