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Play, work, sleep: free mobile games, between digital labor and overlooked cultural practices?

Jeu vidéo, boulot, dodo: les jeux mobiles gratuits, entre digital labor et pratiques culturelles occultées ?

Malo Artur ()
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Malo Artur: DRM MOST - DRM - Dauphine Recherches en Management - Université Paris Dauphine-PSL - PSL - Université Paris Sciences et Lettres - CNRS - Centre National de la Recherche Scientifique

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Abstract: This research examines the practice of "hypercasual" mobile gaming through the lens of "digital labor." Despite its dominance, this market segment remains under-documented by traditional game studies. Drawing on a mixed-methods approach that combines a qualitative and lexicometric analysis of 6,146 player reviews with a ludic autoethnography, the study analyzes the tension between the potential for alienation through play and the reality of its everyday reception. The findings highlight that, despite pervasive advertising and repetitive mechanics, players utilize these applications as tools for affect management.

Keywords: Work; Playbour; Mobile gaming; Hypercasual; Digital labor; Travail; Jeu mobile (search for similar items in EconPapers)
Date: 2026-06-11
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Published in Management Simulator 26, Université Paris Dauphine – PSL, Jun 2026, Paris, France

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