Internationalisation des firmes de distribution et forme organisationnelle de développement d'un réseau sur un marché étranger

Karine Picot-Coupey

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Keywords: firmes de distribution; internationalisation; réseau; forme organisationnelle de développement; marché étranger (search for similar items in EconPapers)
Date: 2004-11-04
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Published in 9èmes Journées de Recherche en marketing de Bourgogne, Nov 2004, 20 p

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Persistent link: https://EconPapers.repec.org/RePEc:hal:journl:halshs-00078411

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