MARKET

Yves Evrard, Bernard Pras, Elyette Roux and Pierre Desmet ()
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Bernard Pras: DRM - Dauphine Recherches en Management - Université Paris Dauphine-PSL - PSL - Université Paris Sciences et Lettres - CNRS - Centre National de la Recherche Scientifique, ESSEC Business School

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Abstract: Etudes marketing

Keywords: etudes; marketing (search for similar items in EconPapers)
Date: 2003-01-25
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Citations: View citations in EconPapers (2)

Published in Dunod, pp.400, 2003

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Persistent link: https://EconPapers.repec.org/RePEc:hal:journl:halshs-00143470

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