On the unexpected differences in media usage in purchasing in France and in Flanders
Frank Goethals,
A. Leclercq-Vandelanoitte and
A. Carugati
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A. Leclercq-Vandelanoitte: LEM - Lille - Economie et Management - Université de Lille, Sciences et Technologies - CNRS - Centre National de la Recherche Scientifique
A. Carugati: LEM - Lille - Economie et Management - Université de Lille, Sciences et Technologies - CNRS - Centre National de la Recherche Scientifique
Authors registered in the RePEc Author Service: Aurelie LECLERCQ-VANDELANNOITTE
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Keywords: e-commerce adoption; culture; website usage; business-to-consumer (search for similar items in EconPapers)
Date: 2009-07
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Published in Systèmes d'Information et Management, 2009, 14 (1), pp.37-74
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Persistent link: https://EconPapers.repec.org/RePEc:hal:journl:halshs-00486935
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