Customer-Integrated Business Models: A Theoretical Framework

Loïc Plé, X. Lecocq () and J. Angot
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X. Lecocq: LEM - Lille - Economie et Management - Université de Lille, Sciences et Technologies - CNRS - Centre National de la Recherche Scientifique
J. Angot: LEM - Lille - Economie et Management - Université de Lille, Sciences et Technologies - CNRS - Centre National de la Recherche Scientifique

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Keywords: Business models; customer participation; customer-integrated business models; customer's organizational socialization (search for similar items in EconPapers)
Date: 2010
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Citations: View citations in EconPapers (14)

Published in M@n@gement, 2010, 13 (4), pp.226 -265

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Working Paper: Customer-Integrated Business Models: A Theoretical Framework (2009)
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