Inversée, vous avez dit inversée ? Une typologie stratégique de l'innovation inversée

Caroline Hussler and Thierry Burger-Helmchen

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Abstract: This conceptual paper tackles the peculiarity and scope of the reverse innovation phenomenon. We clarify existing, flourishing but confusing literature on the topic, before developing an original analytical grid. Our main contribution lies in specifying the very nature of the reversion(s) at stake. Using the disruptive innovation literature, we finally outline two types of reverse innovation, each of them raising specific managerial challenges.

Keywords: Reverse innovation; Disruptive innovation; Frugal innovation; Multinationales; Typology; Innovation frugale; Innovation de rupture; Innovation inversée; Typologie (search for similar items in EconPapers)
Date: 2016
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Citations: View citations in EconPapers (1)

Published in Revue Française de Gestion, 2016, 42 (255), pp.105-119. ⟨10.3166/rfg.2016.00024⟩

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Journal Article: Inversée vous avez dit inversée ?. Une typologie stratégique de l’innovation inversée (2016)
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Persistent link: https://EconPapers.repec.org/RePEc:hal:journl:halshs-01405700

DOI: 10.3166/rfg.2016.00024

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