 Corporate-NGO partnerships in CSR activities: why and how?Working Papers from HAL Abstract: This article describes, analyzes, and explains the emergence of partnerships between corporations and non-governmental organizations (NGOs) and the ways in which corporations use such relationships as part of their corporate social responsibility (CSR) activities. Economics concepts and the management literature are reviewed, and illustrations are provided to describe such alliances and to explain their expansion. The findings show that firms engage in CSR for altruistic, defensive, and strategic reasons. The role of NGOs in these activities, as well as the related risks for both types of partners, is also explained and studied. NGOs are identified to have fundraising, stakeholder, and strategic functions in corporate-NGO partnerships. The findings also show that the main risks for NGOs, namely, a loss of credibility and legitimacy and their consequences, are related to the financial and existential dependency created by corporate-NGO partnerships. Keywords: Business Sustainability; Corporate Social Responsibility; Cross-Sector Alliance; Firm Strategy; Non-Governmental Organizations; Sustainability Labels (search for similar items in EconPapers) Downloads: (external link) Related works: Export reference: BibTeX RIS (EndNote, ProCite, RefMan) HTML/Text Persistent link: https://EconPapers.repec.org/RePEc:hal:wpaper:hal-01070474 Access Statistics for this paper More papers in Working Papers from HAL |
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