Searching for Physical and Digital Media: The Evolution of Platforms for Finding Books

Michael Baye, Babur De los Santos () and Matthijs Wildenbeest

No 2013-04, Working Papers from Indiana University, Kelley School of Business, Department of Business Economics and Public Policy

Abstract: This chapter provides a data-driven overview of the different online platforms that consumers use to search for books and booksellers, and documents how the use of these platforms is shifting over time. Our data suggest that, as a result of digitization, consumers are increasingly conducting searches for books at retailer sites and closed systems (e.g., the Kindle and Nook) rather than at general search engines (e.g., Google or Bing). We also highlight a number of challenges that will make it difficult for researchers to accurately measure internet-based search behavior in the years to come. Finally, we highlight a number of open agenda items related to the pricing of books and other digital media, as well as consumer search behavior.

Keywords: product search; books; internet; search engines (search for similar items in EconPapers)
JEL-codes: D43 D83 L0 L13 (search for similar items in EconPapers)
Date: 2013-09
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Citations: View citations in EconPapers (4)

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Related works:
Chapter: Searching for Physical and Digital Media: The Evolution of Platforms for Finding Books (2015)
Working Paper: Searching for Physical and Digital Media: The Evolution of Platforms for Finding Books (2013)
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