Experimental Evidence on the Effectiveness of Non-Experts for Improving Vaccine Demand

Marcella Alsan () and Sarah Eichmeyer

No 28593, NBER Working Papers from National Bureau of Economic Research, Inc

Abstract: We experimentally vary signals and senders to identify which combination will increase vaccine demand among a disadvantaged population in the United States – Black and White men without a college education. Our main finding is that laypeople (non-expert concordant senders) are most effective at promoting vaccination, particularly among those least willing to become vaccinated. This finding points to a trade-off between the higher qualifications of experts on the one hand, but lower social proximity to low socio-economic status populations on the other hand, which may undermine credibility in settings of low trust.

JEL-codes: I1 I12 I14 (search for similar items in EconPapers)
Date: 2021-03
New Economics Papers: this item is included in nep-hea
Note: EH
References: View references in EconPapers View complete reference list from CitEc
Citations: View citations in EconPapers (18)

Published as Marcella Alsan & Sarah Eichmeyer, 2024. "Experimental Evidence on the Effectiveness of Nonexperts for Improving Vaccine Demand," American Economic Journal: Economic Policy, American Economic Association, vol. 16(1), pages 394-414, February.

Downloads: (external link)
http://www.nber.org/papers/w28593.pdf (application/pdf)

Related works:
Journal Article: Experimental Evidence on the Effectiveness of Nonexperts for Improving Vaccine Demand (2024)
This item may be available elsewhere in EconPapers: Search for items with the same title.

Export reference: BibTeX RIS (EndNote, ProCite, RefMan) HTML/Text

Persistent link: https://EconPapers.repec.org/RePEc:nbr:nberwo:28593

Ordering information: This working paper can be ordered from
http://www.nber.org/papers/w28593

Access Statistics for this paper

More papers in NBER Working Papers from National Bureau of Economic Research, Inc National Bureau of Economic Research, 1050 Massachusetts Avenue Cambridge, MA 02138, U.S.A.. Contact information at EDIRC.
Bibliographic data for series maintained by ().