Equivalence of survey data: Relevance for international marketing

H. van Herk, Y.H. Poortinga and T.M.M. Verhallen
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H. van Herk: Tilburg University, School of Economics and Management
Y.H. Poortinga: Tilburg University, School of Economics and Management
T.M.M. Verhallen: Tilburg University, School of Economics and Management

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Date: 2005
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