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Doing the right thing (or not) in a lemons-like situation: on the role of social preferences and Kantian moral concerns

Ingela Alger and José Ignacio Rivero-Wildemauwe

No 24-1531, TSE Working Papers from Toulouse School of Economics (TSE)

Abstract: We conduct a laboratory experiment using framing to assess the willing-ness to “sell a lemon”, i.e., to undertake an action that benefits self but hurts the other (the “buyer”). We seek to disentangle the role of other-regarding preferences and (Kan-tian) moral concerns, and to test if it matters whether the decision is described in neutral terms or as a market situation. When evaluating an action, morally motivated individuals consider what their own payo would be if—hypothetically—the roles were reversed and the other subject chose the same action (universalization). We vary the salience of role uncertainty, thus varying the ease for participants to envisage the role-reversal scenario. We find that subjects are (1) more likely to “sell a lemon” in the market frame, and (2) less likely to do so when the role uncertainty is salient. We also structurally estimate other-regarding and Kantian moral concern parameters.

Keywords: market framing; lemons; social preferences; Kantian morality; experiment (search for similar items in EconPapers)
JEL-codes: C91 D01 D91 (search for similar items in EconPapers)
Date: 2024-05
New Economics Papers: this item is included in nep-cbe, nep-evo, nep-exp and nep-hme
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Working Paper: Doing the right thing (or not) in a lemons-like situation: on the role of social preferences and Kantian moral concerns (2024) Downloads
Working Paper: Doing the right thing (or not) in a lemons-like situation: on the role of social preferences and Kantian moral concerns (2024) Downloads
Working Paper: Doing the right thing (or not) in a lemons-like situation: on the role of social preferences and Kantian moral concerns (2024) Downloads
Working Paper: Doing the right thing (or not) in a lemons-like situation: on the role of social preferences and Kantian moral concerns (2024) Downloads
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