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Charitable Giving, Self-Image and Personality

Carlos Cueva and Roberta Dessi

No 12-342, TSE Working Papers from Toulouse School of Economics (TSE)

Abstract: We provide an experimental test of the role of self-signaling in decisions to do- nate to charity. Our data strongly supports the theoretical prediction of a non- monotonic, hill-shaped relationship between self-confidence, proxied by the Social Potency personality trait, and prosocial behavior motivated by image concerns. Making self-image concerns more salient can more than double donations by indi- viduals with medium self-confidence.

JEL-codes: D01 D03 D64 (search for similar items in EconPapers)
Date: 2012-10
New Economics Papers: this item is included in nep-cbe and nep-evo
References: View references in EconPapers View complete reference list from CitEc
Citations: View citations in EconPapers (5) Track citations by RSS feed

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