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The impact of need for social affiliation and consumer relationship proneness on behavioral intentions: an empirical study in a hairdresser's context

J.M.M. Bloemer, G.J. Odekerken-Schröder and L. Kestens
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J.M.M. Bloemer: Externe publicaties SBE
G.J. Odekerken-Schröder: Marketing & Supply Chain Management

No 59, Research Memorandum from Maastricht University, Maastricht Research School of Economics of Technology and Organization (METEOR)

Date: 2002-01-01
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Persistent link: https://EconPapers.repec.org/RePEc:unm:umamet:2002059

DOI: 10.26481/umamet.2002059

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