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Innovation and Business Growth through Corporate Venturing in Latin America: Analysis of Strategic Fit

Prof Rajagopal

Industrial Organization from University Library of Munich, Germany

Abstract: Corporate venturing as a strategy for international business development has become significant in view of the process of globalization resulting into the free trade and business development opportunities for multinational companies. This study is based on empirical investigation through semi-structured interviews administered to the managers of multinational companies operating in Mexico. The success of the corporate ventures in Mexico has been evaluated from the perspectives of economic and relational attributes. The results of the study showed that the degree of fit between a corporate parent and venture affects the success of the venture. The success is associated with high levels of commitment, competitive skills and dynamics in functional management of the venture. In the study the variables of economic and relational dimensions of external and internal fit have shown greater association with venture success. It has also been found that ventures opt for greater autonomy and less economic dependency with their parent ventures for leading success and this finding make an intuitive sense.

Keywords: Internal and external fit; finance and investment; business performance; economic and relational factors; venture autonomy (search for similar items in EconPapers)
JEL-codes: G32 G34 L22 M13 M14 (search for similar items in EconPapers)
Date: 2005-08-12
Note: Type of Document - pdf; pages: 19
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Handle: RePEc:wpa:wuwpio:0508011