Why firms should care for customers

Manfred Königstein and Wieland Müller

No 2000,102, SFB 373 Discussion Papers from Humboldt University of Berlin, Interdisciplinary Research Project 373: Quantification and Simulation of Economic Processes

Abstract: Adopting the indirect evolutionary approach, we show that it might be beneficial for firms on a heterogeneous market not only to care for their profits but also for their respective customers' welfare.

Keywords: evolutionary stability; customer orientation; heterogenous market; duopoly (search for similar items in EconPapers)
JEL-codes: D43 (search for similar items in EconPapers)
Date: 2000
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