Do informational nudges alter firms' hiring behavior of older workers?

Pia Homrighausen and Julia Lang
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Pia Homrighausen: Institute for Employment Research (IAB), Nuremberg, Germany
Julia Lang: Institute for Employment Research (IAB), Nuremberg, Germany

No 201923, IAB-Discussion Paper from Institut für Arbeitsmarkt- und Berufsforschung (IAB), Nürnberg [Institute for Employment Research, Nuremberg, Germany]

Abstract: "This paper analyses a local marketing campaign in Germany that provided information about unproven agerelated stereotypes and the value of older workers. The campaign was designed to increase the hiring rate of older workers. Using comprehensive register data, we find that the information provided by the campaign (via banners, interviews, job fairs and information brochures) did change firms' employment behavior. The cheap and mild intervention increased the employment rate of older workers on average by 3 percentage points. This increase, however, is attributable to an increase in job stability rather than to an increase in the hiring of older workers." (Author's abstract, IAB-Doku) ((en))

Keywords: Brandenburg; Bundesrepublik Deutschland; Potsdam; Auswirkungen; Beschäftigerverhalten; Beschäftigungseffekte; Informationsangebot; Integrierte Erwerbsbiografien; ältere Arbeitnehmer; Personaleinstellung; Arbeitsagenturen; Stereotyp; Arbeitslose; 2009-2012 (search for similar items in EconPapers)
JEL-codes: D83 J21 J23 J64 J78 (search for similar items in EconPapers)
Pages: 29 pages
Date: 2019-11-12
New Economics Papers: this item is included in nep-age, nep-eur and nep-lma
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Persistent link: https://EconPapers.repec.org/RePEc:iab:iabdpa:201923

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