Market Size, Competition, and the Product Mix of Exporters

Thierry Mayer, Marc Melitz and Gianmarco Ottaviano

No 16959, NBER Working Papers from National Bureau of Economic Research, Inc

Abstract: We build a theoretical model of multi-product firms that highlights how competition across market destinations affects both a firm's exported product range and product mix. We show how tougher competition in an export market induces a firm to skew its export sales towards its best performing products. We find very strong confirmation of this competitive effect for French exporters across export market destinations. Theoretically, this within firm change in product mix driven by the trading environment has important repercussions on firm productivity. A calibrated fit to our theoretical model reveals that these productivity effects are potentially quite large.

JEL-codes: F12 (search for similar items in EconPapers)
Date: 2011-04
New Economics Papers: this item is included in nep-com and nep-int
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Citations: View citations in EconPapers (80)

Published as Thierry Mayer & Marc J. Melitz & Gianmarco I. P. Ottaviano, 2014. "Market Size, Competition, and the Product Mix of Exporters," American Economic Review, American Economic Association, vol. 104(2), pages 495-536, February.

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Working Paper: Market size, competition, and the product mix of exporters (2011)
Working Paper: Market size, competition, and the product mix of exporters (2011)
Working Paper: Market size, competition and the product mix of exporters (2010)
Working Paper: Market Size, Competition, and the Product Mix of Exporters
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