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Details about Mihai Florin Bacila

Workplace:Facultatea de Ştiinţe Economice şi Gestiunea Afacerilor (Faculty of Economics and Business Administration), Universitatea Babeş-Bolyai (Babes-Bolyai University), (more information at EDIRC)

Access statistics for papers by Mihai Florin Bacila.

Last updated 2025-10-11. Update your information in the RePEc Author Service.

Short-id: pba995


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Journal Articles

2022

  1. Attitude Towards Online Product Endorsement Using Digital Celebrities: The Case of Laptops
    European Journal of Studies in Management and Business, 2022, 24, 1-20 Downloads
  2. Content Analysis on Sustainability Dimensions in DMOs’ Social Media Videos Advertising the World’s Most Visited Cities
    Sustainability, 2022, 14, (19), 1-25 Downloads

2020

  1. Projected Destination Image: A Content Analysis of Promotional Videos for City-level Tourism Destination
    Marketing – from Information to Decision Journal, 2020, 3, (1), 45-57 Downloads

2019

  1. Investigation of the Attitudes Towards Celebrities Endorsed Advertisements – Audience Groups Comparison
    Marketing – from Information to Decision Journal, 2019, 2, (2), 5-17 Downloads

2018

  1. Students’ Total Experience within a Romanian Public University
    Marketing – from Information to Decision Journal, 2018, 1, (1), 29-40 Downloads

2014

  1. Development of an Instrument for Measuring Student Satisfaction in Business Educational Institutions
    The AMFITEATRU ECONOMIC journal, 2014, 16, (37), 841 Downloads View citations (2)

2012

  1. HOW FAR WOULD YOU GO FOR LUXURY? AN EXPLORATORY STUDY AMONG ROMANIAN FEMALE STUDENTS THAT CONSUME LUXURY
    Annals of Faculty of Economics, 2012, 1, (1), 1127-1133 Downloads View citations (1)
  2. PREPAID TELECOM CUSTOMERS SEGMENTATION USING THE K-MEAN ALGORITHM
    Annals of Faculty of Economics, 2012, 1, (1), 1112-1118 Downloads
  3. Segmenting Luxury Market Based on the Type of the Luxury Consumed. Empirical Study on Young Female Luxury Consumers
    International Journal of Economic Practices and Theories, 2012, 2, (3), 143-152 Downloads View citations (1)
  4. Senior year high school pupils’ segmentation based on the benefits and costs considered in decesion making process of educational choices
    Management & Marketing, 2012, 7, (3) Downloads
  5. WAS LUXURY LITTLE RESEARCHED? AN EXPLORATION OF STUDIES AND RESEARCH TRENDS IN THE AREA OF MARKETING OF LUXURY GOODS, BEFORE 2005
    Management and Marketing Journal, 2012, X, (2), 325-340 Downloads View citations (1)

2011

  1. STUDY REGARDING STUDENTS' SATISFACTION WITH INSTRUCTIONAL PROCESS AS A DIMENSION OF ACADEMIC PERFORMANCE OF INSTITUTIONS OF HIGHER EDUCATION
    Annals of Faculty of Economics, 2011, 1, (1), 716-722 Downloads View citations (1)

2010

  1. MANAGING THE VISITOR EXPERIENCE ON ROMANIAN RELIGIOUS SITES: MONASTERIES ABBOTS’ PERCEPTIONS
    Management and Marketing Journal, 2010, VIII, (S1), S5-S16 Downloads View citations (1)
  2. STUDY REGARDING COMMUNICATION AND DISTRIBUTION ACTIVITIES WITHIN THE ROMANIAN MONASTERIES
    Annals of Faculty of Economics, 2010, 1, (1), 785-790 Downloads
  3. TRAVELING TO RELIGIOUS SETTLEMENT – THE MARKET’S DYNAMIC AND CAPACITY AS SHOWN BY A STUDY ON THE ROMANIAN POPULATION
    Revista de turism - studii si cercetari in turism / Journal of tourism - studies and research in tourism, 2010, 10, (10), 20-27 Downloads

2009

  1. MARKETING RESEARCH REGARDING FACULTY-CHOISE CRITERIA AND INFORMATION SOURCES UTILISED
    Annals of Faculty of Economics, 2009, 4, (1), 556-560 Downloads

2008

  1. 12th grade students’ behavior in the decision making process of educational choices
    Management & Marketing, 2008, 3, (4) Downloads View citations (3)
 
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