Details about Margherita Corniani

Access statistics for papers by Margherita Corniani.

Last updated 2024-06-09. Update your information in the RePEc Author Service.

Short-id: pco660

Journal Articles

2015

1. Pop-up retailing: Integrating objectives and activity stereotypes
   Journal of Global Fashion Marketing, 2015, 6, (4), 303-316 View citations (2)

2013

2. Global Retailers, Market-Driven Management and Innovation
   The International Journal of Economic Behavior - IJEB, 2013, 3, (1), 27-40 View citations (1)
3. Networks e boutiques di management consulting nei mercati globali
   ECONOMIA E DIRITTO DEL TERZIARIO, 2013, 2013/2, (2), 181-199

2012

4. Innovation, Imitation and Competitive Value Analysis
   Symphonya. Emerging Issues in Management, 2012, (2 Innovation Management in Global Marktes - 2), 37-52 View citations (1)

2011

5. Shopping Centres and Intangible Consumption in Global Cities
   Symphonya. Emerging Issues in Management, 2011, (1 Global Cities and Knowledge Management - 1) View citations (2)

2010

6. Intangible Assets and Internal Controls in Global Companies
   Symphonya. Emerging Issues in Management, 2010, (2 Intangible Assets & Global Competition) View citations (4)
7. The Cost of Managing Intangibles in Global Markets
   Symphonya. Emerging Issues in Management, 2010, (2 Intangible Assets & Global Competition) View citations (4)

2008

8. Push and Pull Policy in Market-Driven Management
   Symphonya. Emerging Issues in Management, 2008, (1 Market-Driven Management and Global Markets - 1) View citations (8)

2006

9. Digital Marketing Communication
   Symphonya. Emerging Issues in Management, 2006, (2 Communication and Global Markets) View citations (7)

2005

10. Market, Demand Segments and Demand Bubbles
    Symphonya. Emerging Issues in Management, 2005, (2 Over-Supply and Global Markets - 2) View citations (2)

2003

11. Demand Bubbles, Virtual Communities and Market Potential
    Symphonya. Emerging Issues in Management, 2003, (2 Marketing Research and Global Markets) View citations (10)

2002

12. Demand Bubble Management
    Symphonya. Emerging Issues in Management, 2002, (1 Market-Space Management) View citations (14)