Details about Victor Danciu

Access statistics for papers by Victor Danciu.

Last updated 2021-01-08. Update your information in the RePEc Author Service.

Short-id: pda262

Journal Articles

2020

1. The Global Value Chain in Coronavirus Era: An Impact Approach
   Romanian Economic Journal, 2020, 22, (76), 2-23

2018

2. The Changing Focus of Green Marketing: From Ecological to Sustainable Marketing (III)
   Romanian Economic Journal, 2018, 21, (68), 121-144 View citations (2)
   Also in Romanian Economic Journal, 2017, 20, (66), 113-152 (2017)
3. The Green Marketing Focus Changing: From Ecological to Sustainable Marketing (II)
   Romanian Economic Journal, 2018, 21, (67), 145-193 View citations (2)

2016

4. Corporate Reputation: How it Works for Company’s Performance
   Romanian Economic Journal, 2016, 19, (62), 25-52
5. The potential of shared value creation: a theoretical analysis
   Romanian Economic Journal, 2016, 19, (60), 33-60

2015

6. Successful Green Branding, a New Shift in Brand Strategy: Why and how it works
   Romanian Economic Journal, 2015, 18, (56), 47-64 View citations (4)
7. The Controversy of Corporate Social Responsibility: What Is Best For Business
   Romanian Economic Journal, 2015, 18, (58), 3-26

2014

8. Manipulative marketing: persuasion and manipulation of the consumer through advertising
   Theoretical and Applied Economics, 2014, XXI, (2(591)), 19-34 View citations (3)
9. The Future of Sustainable Consumption: What Role for Consumers? [Viitorul consumului durabil: ce rol vor avea consumatorii?]
   Revista OEconomica, 2014, (04)

2013

10. Consumers’ Empowerement for a New Marketing Paradigm
    Romanian Economic Journal, 2013, 16, (49), 27-46
11. The contribution of sustainable marketing to sustainable development
    Management & Marketing, 2013, 8, (2) View citations (2)
12. The future of marketing: an appropriate response to the environment changes
    Theoretical and Applied Economics, 2013, XX, (5(582)), 33-52 View citations (1)
13. The sustainable company: new challenges and strategies for more sustainability
    Theoretical and Applied Economics, 2013, XX, (9(586)), 7-26 View citations (18)

2012

14. Models for the internationalization of the business: a diversity-based approach
    Management & Marketing, 2012, 7, (1) View citations (3)
15. The Green Marketing at Work: The Push-Pull Effects of the Green Communication Strategies
    Romanian Economic Journal, 2012, 15, (45), 3-24 View citations (2)

2011

16. International Business Negotiation Under The Impact of Cultural Distance
    Romanian Economic Journal, 2011, 14, (42), 175-195 View citations (1)

2010

17. The Brand Identity: A Strategic Shift for Success
    Romanian Economic Journal, 2010, 13, (36), 3-13 View citations (2)
18. The Gravity Law of Marketing - a Major Reason for Change to a Better Performance
    Theoretical and Applied Economics, 2010, 4(545), (4(545)), 7-18
19. The Impact of the Culture on the International Negociations: An Analysis Based on Contextual Comparaisons
    Theoretical and Applied Economics, 2010, 8(549), (9(549)), 87-102

2009

20. STRATEGIES FOR HIGHER SATISFACTION OF THE ROMANIAN BANKING CUSTOMERS
    Annals of Faculty of Economics, 2009, 4, (1), 629-634
21. THE USE OF THE MULTI-FACTORIAL GRID IN THE SELECTION OF THE ENTRY STRATEGIES OF OMV AG IN THE ROMANIAN MARKET
    Annals of Faculty of Economics, 2009, 4, (1), 624-628
22. The Relationship Marketing Era for the Romanian Banking Institutions: Could It Bring Something Different
    Romanian Economic Journal, 2009, 12, (32), 3-20

2008

23. Firmele japoneze de la internationalizare la sistemul bazat pe valoare pentru clienti
    Romanian Economic Journal, 2008, 11, (28), 147-170
24. The Organic Products in the Green Marketing Laboratory
    Theoretical and Applied Economics, 2008, 1(518), (1(518)), 11-20 View citations (2)

2007

25. Performance in Service Marketing from Philosophy to Customer Relationship Management
    Theoretical and Applied Economics, 2007, 8(513), (8(513)), 7-14
26. Performant Brand Management Contribution to the Company Success on International Market
    Theoretical and Applied Economics, 2007, 2(507), (2(507)), 55-64

2006

27. Romanian Market Researches in Global Market Context
    Theoretical and Applied Economics, 2006, 3(498), (3(498)), 11-16
28. Succes on the International Market Depends on Brand Strategy
    Theoretical and Applied Economics, 2006, 8(503), (8(503)), 37-44