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Details about John Richard Hauser

Homepage:http://web.mit.edu/hauser/www
Workplace:Sloan School of Management, Massachusetts Institute of Technology (MIT), (more information at EDIRC)

Access statistics for papers by John Richard Hauser.

Last updated 2011-02-05. Update your information in the RePEc Author Service.

Short-id: pha221


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Working Papers

2003

  1. Fast Polyhedral Adaptive Conjoint Estimation
    Working papers, Massachusetts Institute of Technology (MIT), Sloan School of Management Downloads View citations (55)
    Also in Working papers, Massachusetts Institute of Technology (MIT), Sloan School of Management (2003) Downloads View citations (55)

    See also Journal Article in Marketing Science (2003)
  2. Polyhedral Methods for Adaptive Choice-Based Conjoint Analysis
    Working papers, Massachusetts Institute of Technology (MIT), Sloan School of Management Downloads View citations (7)

1998

  1. Metrics: you are what you measure!
    Working papers, Massachusetts Institute of Technology (MIT), Sloan School of Management Downloads View citations (11)

1997

  1. Influence transfers, performance, and performance ratings
    Working papers, Massachusetts Institute of Technology (MIT), Sloan School of Management Downloads
  2. Side payments in marketing
    Working papers, Massachusetts Institute of Technology (MIT), Sloan School of Management Downloads View citations (3)
    See also Journal Article in Marketing Science (1997)

1996

  1. Evaluating and managing the tiers of R&D
    Working papers, Massachusetts Institute of Technology (MIT), Sloan School of Management Downloads View citations (3)
  2. Gainsharing issues in marketing
    Working papers, Massachusetts Institute of Technology (MIT), Sloan School of Management Downloads
  3. Metrics to evaluate R,D&E
    Working papers, Massachusetts Institute of Technology (MIT), Sloan School of Management Downloads View citations (4)
  4. The role of mathematical models in the study of product development
    Working papers, Massachusetts Institute of Technology (MIT), Sloan School of Management Downloads

1995

  1. Internal customers and internal suppliers
    Working papers, Massachusetts Institute of Technology (MIT), Sloan School of Management Downloads View citations (2)
  2. Overcoming collusion: using a supervisor to costlessly resolve moral hazard
    Working papers, Massachusetts Institute of Technology (MIT), Sloan School of Management Downloads View citations (1)

1994

  1. Integrating R&D and marketing: a review and analysis of the literature
    Working papers, Massachusetts Institute of Technology (MIT), Sloan School of Management Downloads View citations (10)
  2. Premarket forecasting of really new products
    Working papers, Massachusetts Institute of Technology (MIT), Sloan School of Management Downloads View citations (12)

1992

  1. Puritan-Bennett, the Renaissance Spirometry System listening to the voice of the customer
    Working papers, Massachusetts Institute of Technology (MIT), Sloan School of Management Downloads
  2. Time flies when you're having fun: how consumers allocate their time when evaluating products
    Working papers, Massachusetts Institute of Technology (MIT), Sloan School of Management Downloads View citations (1)

1991

  1. The marketing and R & D interface
    Working papers, Massachusetts Institute of Technology (MIT), Sloan School of Management Downloads View citations (2)
  2. The voice of the customer
    Working papers, Massachusetts Institute of Technology (MIT), Sloan School of Management Downloads View citations (11)
    See also Journal Article in Marketing Science (1993)

1987

  1. Existence and uniqueness of price equilibria in Defender
    Working papers, Massachusetts Institute of Technology (MIT), Sloan School of Management Downloads View citations (2)

1986

  1. Prelaunch forecasting of new automobiles: models and implementation
    Working papers, Massachusetts Institute of Technology (MIT), Sloan School of Management Downloads

1985

  1. Agendas and consumer choice
    Working papers, Massachusetts Institute of Technology (MIT), Sloan School of Management Downloads View citations (3)
  2. The value priority hypotheses for purchases of consumer durable goods
    Working papers, Massachusetts Institute of Technology (MIT), Sloan School of Management Downloads
  3. Theory and application of defensive strategy
    Working papers, Massachusetts Institute of Technology (MIT), Sloan School of Management Downloads

1983

  1. A measurement error approach for modeling consumer risk preference
    Working papers, Massachusetts Institute of Technology (MIT), Sloan School of Management Downloads View citations (2)
  2. Consumer research to focus R&D projects
    Working papers, Massachusetts Institute of Technology (MIT), Sloan School of Management Downloads
  3. Price theory and the role of marketing science
    Working papers, Massachusetts Institute of Technology (MIT), Sloan School of Management Downloads

1982

  1. Prelaunch forecasting of new consumer durables: ideas on a consumer value - priority model
    Working papers, Massachusetts Institute of Technology (MIT), Sloan School of Management Downloads View citations (1)

1981

  1. Application, predictive test, and strategy implications for a dynamic model of consumer response to marketing
    Working papers, Massachusetts Institute of Technology (MIT), Sloan School of Management Downloads View citations (1)
  2. Consumer analysis to evaluate R&D projects
    Working papers, Massachusetts Institute of Technology (MIT), Sloan School of Management Downloads
  3. Defensive marketing stategies
    Working papers, Massachusetts Institute of Technology (MIT), Sloan School of Management Downloads View citations (10)
    See also Journal Article in Marketing Science (2008)
  4. Measurement Error Theories for Von Neumann-Morgenstern Utility Functions
    Discussion Papers, Northwestern University, Center for Mathematical Studies in Economics and Management Science Downloads

1978

  1. Intensity Measures of Consumer Preferences
    Discussion Papers, Northwestern University, Center for Mathematical Studies in Economics and Management Science Downloads View citations (2)

1977

  1. Consumer Preference Axioms: Behavioral Postulates for Describing and Predicting Stochastic Choice
    Discussion Papers, Northwestern University, Center for Mathematical Studies in Economics and Management Science Downloads View citations (3)
  2. Efficient Measurement of Consumer Preference Functions: A General Theory for Intensity of Preference
    Discussion Papers, Northwestern University, Center for Mathematical Studies in Economics and Management Science Downloads
  3. P.A.R.I.S. - An Interactive Market Research Information System
    Discussion Papers, Northwestern University, Center for Mathematical Studies in Economics and Management Science Downloads
  4. Testing the Accuracy
    Discussion Papers, Northwestern University, Center for Mathematical Studies in Economics and Management Science Downloads View citations (18)

1976

  1. A normative methodology for modeling consumer response to innovation
    Working papers, Massachusetts Institute of Technology (MIT), Sloan School of Management Downloads View citations (2)
    Also in Working papers, Massachusetts Institute of Technology (MIT), Sloan School of Management (1975) Downloads View citations (7)
  2. Direct assessment of consumer utility functions: von Neumann-Morgenstern utility theory applied to marketing
    Working papers, Massachusetts Institute of Technology (MIT), Sloan School of Management Downloads View citations (3)

Journal Articles

2009

  1. Website Morphing
    Marketing Science, 2009, 28, (2), 202-223 Downloads View citations (5)
  2. —Response to Comments on “Website Morphing”
    Marketing Science, 2009, 28, (2), 227-228 Downloads View citations (4)

2008

  1. Commentary—Defensive Marketing Strategies
    Marketing Science, 2008, 27, (1), 85-87 Downloads View citations (4)
  2. Defensive Marketing Strategies
    Marketing Science, 2008, 27, (1), 88-110 Downloads View citations (3)
    Also in Marketing Science, 1983, 2, (4), 319-360 (1983) Downloads View citations (40)

    See also Working Paper (1981)
  3. Editorial—Editor-in-Chief Search Committee Report: The Digital Future Is Now
    Marketing Science, 2008, 27, (1), 1-3 Downloads

2007

  1. Greedoid-Based Noncompensatory Inference
    Marketing Science, 2007, 26, (4), 532-549 Downloads View citations (27)
  2. Probabilistic Polyhedral Methods for Adaptive Choice-Based Conjoint Analysis: Theory and Application
    Marketing Science, 2007, 26, (5), 596-610 Downloads View citations (21)
  3. Validating agent-based marketing models through conjoint analysis
    Journal of Business Research, 2007, 60, (8), 848-857 Downloads View citations (13)
  4. —On Managerially Efficient Experimental Designs
    Marketing Science, 2007, 26, (6), 851-858 Downloads View citations (8)

2006

  1. Guest Editorial from a Previous Editor-in-Chief: Twenty-Five Years of Electic Growth in
    Marketing Science, 2006, 25, (6), 557-558 Downloads View citations (1)
  2. Research on Innovation: A Review and Agenda for
    Marketing Science, 2006, 25, (6), 687-717 Downloads View citations (118)

2005

  1. The Impact of Utility Balance and Endogeneity in Conjoint Analysis
    Marketing Science, 2005, 24, (3), 498-507 Downloads View citations (22)
  2. —Growth and Evolution
    Marketing Science, 2005, 24, (1), 1-2 Downloads

2003

  1. Fast Polyhedral Adaptive Conjoint Estimation
    Marketing Science, 2003, 22, (3), 273-303 Downloads View citations (55)
    See also Working Paper (2003)

2002

  1. Search Committee Report: Marketing Science— A Strong Franchise with a Bright Future
    Marketing Science, 2002, 21, (1), iii-iv Downloads

1997

  1. Side Payments in Marketing
    Marketing Science, 1997, 16, (3), 246-255 Downloads View citations (3)
    See also Working Paper (1997)

1994

  1. Customer Satisfaction Incentives
    Marketing Science, 1994, 13, (4), 327-350 Downloads View citations (38)

1993

  1. The Voice of the Customer
    Marketing Science, 1993, 12, (1), 1-27 Downloads View citations (115)
    See also Working Paper (1991)

1988

  1. Note—Competitive Price and Positioning Strategies
    Marketing Science, 1988, 7, (1), 76-91 Downloads View citations (30)
  2. Technical Note—Existence and Uniqueness of Price Equilibria in Defender
    Marketing Science, 1988, 7, (1), 92-93 Downloads View citations (1)

1984

  1. Application of the “Defender” Consumer Model
    Marketing Science, 1984, 3, (4), 327-351 Downloads View citations (12)
  2. Pricing Theory and the Role of Marketing Science [Pricing Research in Marketing: The State of the Art]
    The Journal of Business, 1984, 57, (1), S65-71 Downloads
  3. Testing Competitive Market Structures
    Marketing Science, 1984, 3, (2), 83-112 Downloads View citations (22)

1982

  1. Application, Predictive Test, and Strategy Implications for a Dynamic Model of Consumer Response
    Marketing Science, 1982, 1, (2), 143-179 Downloads View citations (5)

1980

  1. Comments on "Econometric Models for Probabilistic Choice among Products."
    The Journal of Business, 1980, 53, (3), S31-34 Downloads View citations (1)
 
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