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Details about Ronald Brian Larson

Workplace:Haworth College of Business, Western Michigan University, (more information at EDIRC)

Access statistics for papers by Ronald Brian Larson.

Last updated 2024-02-07. Update your information in the RePEc Author Service.

Short-id: pla733


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Working Papers

2017

  1. Selling Demand-Based Pricing
    2017 Annual Meeting, July 30-August 1, Chicago, Illinois, Agricultural and Applied Economics Association Downloads

2016

  1. Profiling Private-Label Avoiders
    2016 Annual Meeting, July 31-August 2, Boston, Massachusetts, Agricultural and Applied Economics Association Downloads

2013

  1. Addressing the Needs of the Agribusiness “Fringe”
    2013 Annual Meeting, August 4-6, 2013, Washington, D.C., Agricultural and Applied Economics Association Downloads View citations (1)
  2. Considering Stakeholders when Implementing New Technologies
    2013 Annual Meeting, August 4-6, 2013, Washington, D.C., Agricultural and Applied Economics Association Downloads

2011

  1. Consumer Support for Food Tracing with RFID Technology
    2011 Annual Meeting, July 24-26, 2011, Pittsburgh, Pennsylvania, Agricultural and Applied Economics Association Downloads View citations (1)

2007

  1. Pricing Principles from Psychology for Agricultural Organizations with Market Power
    2007 Annual Meeting, July 29-August 1, 2007, Portland, Oregon, American Agricultural Economics Association (New Name 2008: Agricultural and Applied Economics Association) Downloads

2005

  1. Supermarket Selection by Singles in the Midwest
    2005 Annual meeting, July 24-27, Providence, RI, American Agricultural Economics Association (New Name 2008: Agricultural and Applied Economics Association) Downloads

1998

  1. THE HOME MEAL REPLACEMENT OPPORTUNITY: A MARKETING PERSPECTIVE
    Working Papers, University of Minnesota, The Food Industry Center Downloads View citations (6)

1997

  1. KEY DEVELOPMENTS IN THE FOOD DISTRIBUTION SYSTEM
    Working Papers, University of Minnesota, The Food Industry Center Downloads View citations (5)

1994

  1. DISCOUNT COUPONS: Beyond the Price Discount Effect
    Promotion in the Marketing Mix: What Works, Where and Why, April 28-29, 1994, Toronto, Canada, Regional Research Projects > NECC-63: Research Committee on Commodity Promotion Downloads
  2. TESTING PROMOTIONS IN DIFFERENT MARKETS IS ESSENTIAL
    Promotion in the Marketing Mix: What Works, Where and Why, April 28-29, 1994, Toronto, Canada, Regional Research Projects > NECC-63: Research Committee on Commodity Promotion Downloads

Journal Articles

2023

  1. Food safety concerns and food defense support: a cross-cultural study
    Journal of Risk Research, 2023, 26, (2), 113-132 Downloads

2021

  1. Shopper attitudes about privacy and the likelihood of disabling an RFID tag
    International Journal of Logistics Systems and Management, 2021, 38, (3), 325-342 Downloads

2019

  1. Promoting demand-based pricing
    Journal of Revenue and Pricing Management, 2019, 18, (1), 42-51 Downloads View citations (2)

2006

  1. Core Principles for Supermarket Aisle Management
    Journal of Food Distribution Research, 2006, 37, (01), 5 Downloads View citations (4)

2005

  1. Making Category Management More Practical
    Journal of Food Distribution Research, 2005, 36, (01), 5 Downloads View citations (1)

2004

  1. IMPROVING THE USE OF MULTIMEDIA TECHNOLOGY FOR LECTURES
    Journal of Food Distribution Research, 2004, 35, (01), 1 Downloads
  2. New market groupings based on food consumption patterns
    Agribusiness, 2004, 20, (4), 417-432 Downloads View citations (2)

2002

  1. ATTITUDES TOWARD DISCOUNT COUPONS AND THEIR USE IN A RURAL COMMUNITY
    Journal of Food Distribution Research, 2002, 33, (01), 1 Downloads
  2. FACING THE MEAL-SOLUTION DILEMMA
    Journal of Food Distribution Research, 2002, 33, (3), 9 Downloads
  3. WHEN IS DINNER?
    Journal of Food Distribution Research, 2002, 33, (3), 8 Downloads

2001

  1. CHANGES IN U.S. FOOD CONSUMPTION PATTERNS BY REGION
    Journal of Food Distribution Research, 2001, 32, (01), 1 Downloads

1999

  1. NEW INSIGHTS INTO THE HOME MEAL REPLACEMENT OPPORTUNITY
    Journal of Food Distribution Research, 1999, 30, (01), 5 Downloads View citations (2)

1998

  1. Regionality of food consumption
    Agribusiness, 1998, 14, (3), 213-226 View citations (6)

1997

  1. FOOD CONSUMPTION AND SEASONALITY
    Journal of Food Distribution Research, 1997, 28, (2), 9 Downloads View citations (5)
  2. Using price discrimination theory to plan promotions
    Agribusiness, 1997, 13, (4), 401-408 View citations (3)

1996

  1. Agricultural Business Management Curricula
    Journal of Agribusiness, 1996, 14, (2), 13 Downloads View citations (5)
  2. CHANGING EMPHASIS IN AGRIBUSINESS CURRICULA
    Journal of Food Distribution Research, 1996, 27, (01), 8 Downloads View citations (1)

1992

  1. Marketing agricultural products with coupons
    Agribusiness, 1992, 8, (5), 485-492 View citations (4)
 
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