Details about Malcolm John Wright

Access statistics for papers by Malcolm John Wright.

Last updated 2025-03-15. Update your information in the RePEc Author Service.

Short-id: pwr18

Working Papers

2008

1. A new theorem for optimizing the advertising budget
   MPRA Paper, University Library of Munich, Germany View citations (2)
2. Consumer Behaviour: Applications in Marketing
   Post-Print, HAL View citations (19)
   Also in Post-Print, HAL (2008) View citations (13)
   Post-Print, HAL (2008) View citations (13)
3. Predicting elections from politicians’ faces
   MPRA Paper, University Library of Munich, Germany View citations (5)

2007

4. Verification of Citations: Fawlty Towers of Knowledge?
   MPRA Paper, University Library of Munich, Germany View citations (6)

Journal Articles

2024

1. Potential Predictors of Psychologically Based Stock Price Movements
   JRFM, 2024, 17, (8), 1-17
2. Public response to decarbonisation through alternative shipping fuels
   Environment, Development and Sustainability: A Multidisciplinary Approach to the Theory and Practice of Sustainable Development, 2024, 26, (8), 20737-20756
3. Remembering less, or needing less? Age-related differences in the purchase funnel
   Marketing Letters, 2024, 35, (2), 171-186

2022

4. Predicting future consumer purchases in grocery retailing with the condensed Poisson lognormal model
   Journal of Retailing and Consumer Services, 2022, 64, (C) View citations (1)

2021

5. Does the locomotion technique matter in an immersive virtual store environment? – Comparing motion-tracked walking and instant teleportation
   Journal of Retailing and Consumer Services, 2021, 58, (C) View citations (2)
6. Investigating the impact of shopper personality on behaviour in immersive Virtual Reality store environments
   Journal of Retailing and Consumer Services, 2021, 61, (C) View citations (4)

2020

7. The public remain uninformed and wary of climate engineering
   Climatic Change, 2020, 160, (2), 303-322 View citations (10)

2018

8. Are promoters valuable customers? An application of the net promoter scale to predict future customer spend
   Australasian marketing journal, 2018, 26, (1), 3-9 View citations (3)

2017

9. Fundamental patterns of in-store shopper behavior
   Journal of Retailing and Consumer Services, 2017, 37, (C), 182-194 View citations (29)

2016

10. The adoption of new prescription drugs is strongly associated with prior category prescribing rate
    International Journal of Research in Marketing, 2016, 33, (1), 220-224 View citations (1)

2015

11. Forecasting new product trial with analogous series
    Journal of Business Research, 2015, 68, (8), 1732-1738 View citations (13)

2014

12. A quantitative evaluation of the public response to climate engineering
    Nature Climate Change, 2014, 4, (2), 106-110 View citations (20)
13. How to grow a brand: Retain or acquire customers?
    Journal of Business Research, 2014, 67, (5), 990-997 View citations (13)
14. Predicting future purchases with the Poisson log-normal model
    Marketing Letters, 2014, 25, (2), 219-234 View citations (5)

2012

15. Some philosophical problems for service-dominant logic in marketing
    Australasian marketing journal, 2012, 20, (3), 218-223

2008

16. The Ombudsman: Verification of Citations: Fawlty Towers of Knowledge?
    Interfaces, 2008, 38, (2), 125-139 View citations (6)