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Details about Katharina Petra Zeugner-Roth

Workplace:IÉSEG School of Management, Université Catholique de Lille (Catholic University of Lille), (more information at EDIRC)
Lille Économie et Management (LEM), (more information at EDIRC)

Access statistics for papers by Katharina Petra Zeugner-Roth.

Last updated 2017-11-06. Update your information in the RePEc Author Service.

Short-id: pze89


Jump to Journal Articles

Working Papers

2016

  1. Disentangling country-of-origin effects: the interplay of product ethnicity, national identity, and consumer ethnocentrism
    Post-Print, HAL
    See also Journal Article in Marketing Letters (2017)

2015

  1. Consumer Ethnocentrism, National Identity, and Consumer Cosmopolitanism as Drivers of Consumer Behavior: A Social Identity Theory Perspective
    Post-Print, HAL View citations (10)

2010

  1. "Country of origin"' as brand element
    Post-Print, HAL
  2. Advancing the country image construct: reply to Samiee's (2009) commentary
    Post-Print, HAL View citations (2)
    See also Journal Article in Journal of Business Research (2010)

2009

  1. The impact of product-country image and marketing efforts on retailer-perceived brand equity: an empirical analysis
    Post-Print, HAL View citations (17)

2008

  1. Advancing formative measurement models
    Post-Print, HAL View citations (117)
    See also Journal Article in Journal of Business Research (2008)
  2. Country image, country brand equity and consumer's product preferences: an empirical study
    Post-Print, HAL View citations (5)

Journal Articles

2017

  1. Disentangling country-of-origin effects: the interplay of product ethnicity, national identity, and consumer ethnocentrism
    Marketing Letters, 2017, 28, (2), 189-204 Downloads View citations (1)
    See also Working Paper (2016)

2015

  1. Bridging the gap between country and destination image: Assessing common facets and their predictive validity
    Journal of Business Research, 2015, 68, (9), 1844-1853 Downloads View citations (6)

2010

  1. Advancing the country image construct: Reply to Samiee's (2009) commentary
    Journal of Business Research, 2010, 63, (4), 446-449 Downloads View citations (6)
    See also Working Paper (2010)

2009

  1. Advancing the country image construct
    Journal of Business Research, 2009, 62, (7), 726-740 Downloads View citations (45)

2008

  1. Advancing formative measurement models
    Journal of Business Research, 2008, 61, (12), 1203-1218 Downloads View citations (119)
    See also Working Paper (2008)
  2. Home Country Image, Country Brand Equity and Consumers’ Product Preferences: An Empirical Study
    Management International Review, 2008, 48, (5), 577-602 Downloads View citations (11)
 
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