Opening the Black Box of the Digital Transformation Process — Evidence from Colombia

Oscar Andres Galindo-Rodriguez and Mariano Gentilin

RAC - Revista de Administração Contemporânea (Journal of Contemporary Administration), 2026, vol. 30(3), issue Vol. 30 No. 3 (2026): May/June - 2026, e250332

Abstract: Objective: this article explains how the process of digital transformation (DT) occurs, which constitutes a fundamental change in organizations. Theoretical approach: to this end, qualitative research was carried out based on in-depth interviews with 10 DT leaders from companies in Colombia and two consultants specialized in the subject. Method: the methodology proposed by Gioia was used to analyze the results. Results: the findings show that DT is a continuous, complex, and emerging process that transcends technology, is multidimensional, and involves the entire organization. Conclusions: this work contributes to unraveling the nature of DT by opening the black box and proposing a dynamic and iterative scheme of three key moments: initiation, implementation, and capitalization, which in turn is permeated by multiple emerging aspects. Additionally, a contribution is made to the dominant literature that presents digital transformation as a technological issue, a matter of process digitization, and as a fixed, homogeneous, and stable phenomenon. It is concluded that digital transformation is a process that corresponds to organizational and strategic change.

Date: 2026
References: View complete reference list from CitEc
Citations:

Downloads: (external link)
https://rac.anpad.org.br/index.php/rac/article/view/1748 (text/html)
https://rac.anpad.org.br/index.php/rac/article/view/1748/2251 (application/pdf)

Related works:
This item may be available elsewhere in EconPapers: Search for items with the same title.

Export reference: BibTeX RIS (EndNote, ProCite, RefMan) HTML/Text

Persistent link: https://EconPapers.repec.org/RePEc:abg:anprac:v:30:y:2026:i:3:1748

Access Statistics for this article

RAC - Revista de Administração Contemporânea (Journal of Contemporary Administration) is currently edited by Marcelo de Souza Bispo

More articles in RAC - Revista de Administração Contemporânea (Journal of Contemporary Administration) from ANPAD - Associação Nacional de Pós-Graduação e Pesquisa em Administração
Bibliographic data for series maintained by Information Technology of ANPAD ().