Perfil do executivo no mercado globalizado

Simone Echeveste, Berenice Vieira, Débora Viana, Guilherme Trez and Carlos Panosso

RAC - Revista de Administração Contemporânea (Journal of Contemporary Administration), 1999, vol. 3, issue 2, 167-186

Abstract: The globalization process has led the Brazilian transnational companies to redefine their executives' profiles. Implementing these changes requires specific knowledge and capabilities in order to act in the current business environment. Presently, the goal of the study is to describe the profile of the executive facing the demands of a global market. We emphasized the main attributes that this executive must have as described by the visionaries of the top 500 companies ranking from Exame Magazine (1997). To do this we implemented a descriptive research in two stages: (1) an exploratory research which generated the attributes that will be evaluated and; (2) a quantitative stage to measure the degree of importance for each indicator.The executive principal attributes on the global market are: integrity, strategic view, leadership, business operations knowledge, ability to make decisions, ability to negotiate and coordinate team efforts, profit mindedness, ability to understand social and professional ethical questions, motivation, proactivity and the skills to manage interpersonal relationships.

Date: 1999
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