Strategic Aspects of Consumer Behavior of Buyers of Luxury Goods

Larisa Nshanovna Ashalyan (), Karine Valerievna Kuznecova () and Alexander Timofeevich Petenko ()

Administrative Consulting, issue 6

Abstract: In the article the criteria of consumer behavior and consumer demand for luxury goods analysed. The authors consider the consumer demand from various perspectives; factors that determine the non-functional demand; criteria for the identification of conspicuous consumption; individuality highlighting features; current model of luxury perception. We consider social groups according the income structure classification, the specific characteristics of the Russian luxury market, Russian market development stages in terms of consumer behavior, the state of the luxury goods market.

References: View complete reference list from CitEc
Citations:

Downloads: (external link)
https://www.acjournal.ru/jour/article/viewFile/357/358 (application/pdf)

Related works:
This item may be available elsewhere in EconPapers: Search for items with the same title.

Export reference: BibTeX RIS (EndNote, ProCite, RefMan) HTML/Text

Persistent link: https://EconPapers.repec.org/RePEc:acf:journl:y::id:357

Access Statistics for this article

More articles in Administrative Consulting from Russian Presidential Academy of National Economy and Public Administration. North-West Institute of Management.
Bibliographic data for series maintained by ().