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How has COVID-19 influenced the OJ market so far?

Yan Heng and Lisa House

Choices: The Magazine of Food, Farm, and Resource Issues, 2021, vol. 36, issue 4

Abstract: The COVID-19 pandemic has changed consumer grocery shopping choices and patterns. As consumers have looked for products that might boost their immune system, OJ has been seen as a convenient option to achieve this. By exploring both Nielsen grocery scanner data and a monthly consumer survey from April 2020 to March 2021, we provide a visual description of the dynamic changes in OJ consumers within the year of the pandemic.

Keywords: Food; Consumption/Nutrition/Food; Safety (search for similar items in EconPapers)
Date: 2021
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Persistent link: https://EconPapers.repec.org/RePEc:ags:aaeach:315978

DOI: 10.22004/ag.econ.315978

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