PERFORMANCE MEASUREMENT - THE BALANCED SCORECARD PERSPECTIVE

Gica Oana Adriana and Ovidiu Moisescu ()

Revista Tinerilor Economisti (The Young Economists Journal), 2007, vol. 1, issue 8, 48-53

Abstract: The transition from the industrial to the informational age sets new rules of competition. The competitive success is based more and more on the intangible assets like skills, systems and values. Companies are finding that performance measurement systems that worked in the past are not effective in this new context. There is a need for performance measurement systems linked to the strategy that combines financial indicators of the past performance with the drivers of future success. The Balanced Scorecard translates a firm’s strategy in a comprehensive set of performance measures in four perspectives: financial, customer, internal processes, learning and growth.

Keywords: performance measurement; Balanced Scorecard. (search for similar items in EconPapers)
JEL-codes: L00 L25 (search for similar items in EconPapers)
Date: 2007
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Persistent link: https://EconPapers.repec.org/RePEc:aio:rteyej:v:1:y:2007:i:8:p:48-53

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