As They Sow, so Shall They Reap: Customers’ Influence on Customer Satisfaction at the Customer Interface

Ruth Stock and Marei Bednarek

Publications of Darmstadt Technical University, Institute for Business Studies (BWL) from Darmstadt Technical University, Department of Business Administration, Economics and Law, Institute for Business Studies (BWL)

Date: 2013
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Published in Journal of the Academy of Marketing Science (2013)

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