OPTIMIZATION METHODS AND SEO TOOLS

Maria Cristina Enache ()
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Maria Cristina Enache: Dunarea de Jos University of Galati, Romania
Authors registered in the RePEc Author Service: Cristina Enache and Maria Cristina Enache

Risk in Contemporary Economy, 2014, 98-103

Abstract: SEO is the activity of optimizing Web pages or whole sites in order to make them more search engine friendly, thus getting higher positions in search results. Search engine optimization (SEO) involves designing, writing, and coding a website in a way that helps to improve the volume and quality of traffic to your website from people using search engines. While Search Engine Optimization is the focus of this booklet, keep in mind that it is one of many marketing techniques. A brief overview of other marketing techniques is provided at the end of this booklet.

Keywords: SEO; Meta tags; optimization; site (search for similar items in EconPapers)
Date: 2014
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Persistent link: https://EconPapers.repec.org/RePEc:ddj:fserec:y:2014:p:98-103

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