Pour une réingénierie des partenariats verticaux: le cas de la Plateforme de la Filière Automobile

Carole Donada ()
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Carole Donada: ESSEC Business School, Postal: 1 AVENUE BERNARD HIRSCH, CS 50105 CERGY, 95021 CERGY PONTOISE CEDEX,, http://www.essec.edu

No WP1401, ESSEC Working Papers from ESSEC Research Center, ESSEC Business School

Abstract: The French automobile sector crisis is also that of its relational governance between OEMs and their suppliers. Moreover and beyond financial hardship, new needs that appear around globalization, decarbonated mobility, and digitalization of the automobile offer require the industry to rethink its customer-suppliers relationships. In particular, they call for working with "complementors" and create lasting value beyond borders established for decades. The purpose of this article is to lay the foundations for a re-engineering of the vertical partnerships

Keywords: Relations client fournisseur; Partenariats verticaux; Filière automobile; Gouvernance relationnelle; Gouvernance imbriquée (search for similar items in EconPapers)
JEL-codes: L62 (search for similar items in EconPapers)
Pages: 21 pages
Date: 2014-01
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