Alumni network: a strategic resource for public academic programs ?

Le réseau d’anciens diplômés: une ressource stratégique pour les diplômes de l’université ?

Séverine Ventolini () and Samuel Mercier ()
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Séverine Ventolini: CREGO - Centre de Recherche en Gestion des Organisations (EA 7317) - Université de Haute-Alsace (UHA) - Université de Haute-Alsace (UHA) Mulhouse - Colmar - UB - Université de Bourgogne - UBFC - Université Bourgogne Franche-Comté [COMUE] - UFC - Université de Franche-Comté - UBFC - Université Bourgogne Franche-Comté [COMUE], IAE Dijon - Institut d'Administration des Entreprises (IAE) - Dijon - UB - Université de Bourgogne

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Abstract: The alumni network is a strategic advantage for the universities. It's a way to improve reputation, to help students find jobs and to raise financial resources. Through this article one of this alumni network is studied: Alumnos. The main dimensions of an alumni network which facilitate resources acquisition are identified : density and strong links between the members, organizational and hierarchical diversity, and having a central person in the network to animate the alumni community.

Keywords: Higher-education graduates; Strategic resources; Alumni network; Social network; Réseau de diplômés; Ressources stratégiques; Formation; Université; Réseau social (search for similar items in EconPapers)
Date: 2017
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Published in Finance Contrôle Stratégie, 2017, 20 (2), ⟨10.4000/fcs.1940⟩

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Persistent link: https://EconPapers.repec.org/RePEc:hal:journl:hal-01578982

DOI: 10.4000/fcs.1940

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