A Multilevel Research on the Factors Influencing Employee Loyalty Under the New Employer Economics

Xin Zhong, You Xin Zhang, Sheng Li and Yue Liu

Business and Management Research, 2020, vol. 9, issue 2, 1-8

Abstract: Existing research shows that scholars try to achieve the goal of employee loyalty through human resource management practices at the organization level. However, the new employer economics proposes a tendency from ¡°employer-centered¡± to ¡°employee-centered¡±. Through a multi-level research method, this paper used 40 teams and found that employer brands had a significantly positive effect on employee loyalty. Basic psychological needs played a mediating role between employer brand and employee loyalty, but the team identification didn¡¯t mediate the relationship between employer brand and employee loyalty. At last, the moderating role of servant leadership between employer brand and employee loyalty was not proved.

Date: 2020
References: View complete reference list from CitEc
Citations:

Downloads: (external link)
http://www.sciedupress.com/journal/index.php/bmr/article/download/18063/11074 (application/pdf)
http://www.sciedupress.com/journal/index.php/bmr/article/view/18063 (text/html)

Related works:
This item may be available elsewhere in EconPapers: Search for items with the same title.

Export reference: BibTeX RIS (EndNote, ProCite, RefMan) HTML/Text

Persistent link: https://EconPapers.repec.org/RePEc:jfr:bmr111:v:9:y:2020:i:2:p:1-8

Access Statistics for this article

Business and Management Research is currently edited by Simon Lee

More articles in Business and Management Research from Business and Management Research, Sciedu Press
Bibliographic data for series maintained by Simon Lee ().