The role of small business innovation models russian economic development

R. R. Sidorchuk ()
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R. R. Sidorchuk: Plekhanov Russian University of Economics

Annals of marketing-mba, 2014, vol. 1

Abstract: Article is devoted to marketing innovation in small business. The article notes the lack of marketing in small business. Indicates the focus on turning a small business into a major consumer of innovations. The necessity of state support for the creation of marketing.

Keywords: marketing innovation; small business; SME; marketing consultations (search for similar items in EconPapers)
JEL-codes: L1 M13 M31 (search for similar items in EconPapers)
Date: 2014
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