Possibilities of Customer’s Loyalty in Tourism Industry

Ioniþã Roxana-Mihaela ()
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Ioniþã Roxana-Mihaela: Universitatea Creºtinã „Dimitrie Cantemir” Bucuresti

Ovidius University Annals, Economic Sciences Series, 2012, vol. XII, issue 2, 762-765

Abstract: Increasing the quality of tourism services must be established as a priority for owners and resorts under management increased competition Powerful tourism market of our country. Competition has become increasingly close in recent years, so providing an optimum quality-price may contribute to attracting an increasing number of tourists and the retention of existing.

Keywords: quality; tourism; services; loyalty; customer (search for similar items in EconPapers)
JEL-codes: L83 (search for similar items in EconPapers)
Date: 2012
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