Management for “Online†Sales, Present and Business Development Perspectives
Florin Iordanoaia ()
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Florin Iordanoaia: NA
Ovidius University Annals, Economic Sciences Series, 2020, vol. XX, issue 2, 676-683
Abstract:
At present, in the special conditions of our society, the sale through internet, at some companies, has taken a big boost, it has reached very high turnover, comparable in some fields, with those of the big chain stores. The health crisis has uncovered many companies, which have failed to find solutions to maintain their business, not to lay off staff. In this crisis situation, it is important to know, not only by customers, but also by specialists, this way of doing business, the implications it has for the management and marketing of companies involved in this type of business. The paper presents the current situation of “online†sales, the challenges for managers and the prospects of this type of trade in crisis conditions.
Keywords: trade; internet; manager; development (search for similar items in EconPapers)
JEL-codes: L81 M15 (search for similar items in EconPapers)
Date: 2020
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Persistent link: https://EconPapers.repec.org/RePEc:ovi:oviste:v:xx:y:2020:i:2:p:676-683
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