Erratum to: Finding fit: An exploratory look at SME brand orientation and brand management in the New Zealand food and beverage sector

Michelle Renton (), Urs Daellenbach, Sally Davenport and James E Richard
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Michelle Renton: Victoria University of Wellington
Urs Daellenbach: Victoria University of Wellington
Sally Davenport: Victoria University of Wellington
James E Richard: Victoria University of Wellington

Journal of Brand Management, 2017, vol. 24, issue 2, No 6, 209-209

Date: 2017
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DOI: 10.1057/s41262-016-0017-1

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