Measuring Customer Experience

Philipp Klaus

in Palgrave Macmillan Books from Palgrave Macmillan

Date: 2015
ISBN: 978-1-137-37546-9
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Chapters in this book:

Ch Chapter 1 Customer Experience: The Origins and Importance for Your Business

Philipp Klaus

Ch Chapter 10 The Science behind the Knowledge

Philipp Klaus

Ch Chapter 2 CX Strategies and Management Practices

Philipp Klaus

Ch Chapter 3 The 5 Dimensions of CX Management

Philipp Klaus

Ch Chapter 4 The 3 Types of CX Management Practice

Philipp Klaus

Ch Chapter 5 Linking CX Practices to Profitability

Philipp Klaus

Ch Chapter 6 Your CX Management Balance Sheet: Where Are You and Where Do You Want to Be? How to Get from A (Current State) to B – A Step-by-Step Approach

Philipp Klaus

Ch Chapter 7 The Devil Is in the Details – Only What Get Measured Gets Managed

Philipp Klaus

Ch Chapter 8 Best Practice vs. Next Practice

Philipp Klaus

Ch Chapter 9 Concluding Thoughts

Philipp Klaus

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Persistent link: https://EconPapers.repec.org/RePEc:pal:palbok:978-1-137-37546-9

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DOI: 10.1057/9781137375469

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