Marketing in Mexico

Marin Marinov

Chapter 5 in Marketing in the Emerging Markets of Latin America, 2005, pp 128-147 from Palgrave Macmillan

Abstract: Abstract Map 4 Mexico Source: www.cia.gov /cia/publications/factbook/geos/mx.html. Archaeological evidence suggests that the territory of contemporary Mexico has been inhabited for 22000 years. The American continent developed on its own for many thousands of years, which explains the originality of its civilization. More than 5000 years ago the indigenous peoples of northern Mexico lived from hunting while those in the south engaged in agriculture.

Keywords: Foreign Direct Investment; Foreign Trade; North American Free Trade Agreement; Current Account Deficit; Price Sensitivity (search for similar items in EconPapers)
Date: 2005
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Persistent link: https://EconPapers.repec.org/RePEc:pal:palchp:978-0-230-51185-9_5

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DOI: 10.1057/9780230511859_5

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