Vin D’Etat

Kathleen A. Brosnan

Chapter Chapter 2 in Wine, Society, and Globalization, 2007, pp 17-42 from Palgrave Macmillan

Abstract: Abstract Asommelier from a fine Chicago restaurant conducted introductory tastings at a local museum, always including good but reasonably priced wines in an effort to lure novices. Nonetheless, a few wine snobs still attended. One such oenophile raised his hand with a supposed query, but seemed more intent on revealing his sophisticated palate and wealthy wallet. He imperiously mentioned that he had purchased a case of “Chateau Something, 1985” and he wondered how long it should age. The sommelier gently chided him, suggesting that the trip from the store had done the trick. This anecdote is not intended to open a debate on the age of wines, but rather to reveal the stock that consumers place in the names of the wines they drink. There was something significant in the gentleman’s conceit. “What’s in a name?” When it comes to wine, “name” is everything, and the modern state dictates what appellation a wine bears.

Keywords: Valley Floor; Wine Grape; Wine Industry; State Printer; Fine Wine (search for similar items in EconPapers)
Date: 2007
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Persistent link: https://EconPapers.repec.org/RePEc:pal:palchp:978-0-230-60990-7_2

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DOI: 10.1057/9780230609907_2

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