SABMiller’s Leap of Faith with China Resources

Lub Bun Chong
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Lub Bun Chong: C Consultancy Limited

Chapter 5 in Managing a Chinese Partner, 2013, pp 164-194 from Palgrave Macmillan

Abstract: Abstract Of South African origin, SABMiller started in 1895 producing 82,000 hectolitres of lager per annum, and grew to become one of the largest brewers in the world, selling 229 million hectolitres of lager and recording sales of US$22 billion for the year ended 31 March 2012.

Keywords: Joint Venture; Hostile Takeover; National Brand; Owned Enterprise; Chinese Partner (search for similar items in EconPapers)
Date: 2013
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Persistent link: https://EconPapers.repec.org/RePEc:pal:palchp:978-1-137-00582-3_5

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DOI: 10.1057/9781137005823_5

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