The Rational

Rick Webb

Chapter 14 in Agency, 2015, pp 135-154 from Palgrave Macmillan

Abstract: Abstract This is where we focus on the nuts and bolts of sales for a services company, and develop a library of tools and tactics that allow us to routinely win new business.

Keywords: Customer Relationship Management; Account Manager; Sales Team; Business Department; Customer Relationship Management System (search for similar items in EconPapers)
Date: 2015
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Persistent link: https://EconPapers.repec.org/RePEc:pal:palchp:978-1-137-50122-6_15

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DOI: 10.1007/978-1-137-50122-6_15

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